Take advantage of the fact that after working a full day most potential meeting attendees will be hungry, so serve food at your meetings! It’s surprising how much that appeals to attendees. One successful chapter sponsors a food theme of the month, which makes things interesting and keeps everyone guessing what the treat will be. It works best if you are consistent in offering food, so attendees know they can count on something. Also, if they know in advance, they will be better prepared to participate in the expenses.